The Bachelor of Business Administration (BBA) degree prepares students for career opportunities and advancement in business and industry. Successful completion of lower- and upper-division BBA requirements ensures that graduates comprehend the relationships among marketing, quantitative theory, accountancy, economic principles and financial, human and organizational management. The Bachelor of Business Administration degree gives students an opportunity to specialize in designated fields by pursuing concentrations and minors, or to choose an individualized set of general BBA electives.

COURSE STRUCTURE

Year 1
1.Marketing Management
2.Economics
3.Business Organization
4.Statistics
5.Business English
6.Commercial Law

Year 2
1.Financial & Management Accounting
2.Behavioural Studies
3.Human Resource Management
4.Computers & Information Systems
5.Case Studies
6.Practice of Marketing.

Year 3
1.Marketing Communications
2.Executive Skills
3.Public Relation
4.Planning & Control
5.International Marketing Strategies
6.Case Studies

Entrance Requirements:
Student should be 18.
GCE 'A' Levels or equivalent qualifications